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Toplam kayıt 6, listelenen: 1-6
Preface
(Routledge Taylor & Francis Group, 2009)
[No abstract available]
Handbook of tourist behavior: Theory & practice
(Taylor and Francis, 2009)
In today’s highly competitive and global economy, understanding tourist behavior is imperative to success. Tourist behavior has become a cornerstone of any marketing strategy and action. Choosing, buying and consuming ...
Preface [2]
(Taylor and Francis, 2009)
[No abstract available]
Advances in tourism destination marketing: Managing networks
(Routledge Taylor & Francis Group, 2009)
This volume provides original insight into the operational opportunities, challenges and constraints in managing Tourism Destination Marketing. It explores how the various tourist destination systems including tourist, ...
Event and network management: Application of EFQM for tourist destinations
(Inderscience Publishers, 2009)
Given the importance of event organisations within a specific tourism destination, the main objective of this paper is to introduce the 2005 Universiade Summer Games held in Izmir, Turkey, as a case study, which will be ...
Measuring tourist satisfaction with multiple destination attributes
(Cognizant Communication Corporation, 2009)
This study is an assessment of the findings of a single instrument distributed among four different groups of tourists visiting Mallorca (Spain) and Mugla (Turkey) in the summer of 1998. Its objective was to investigate ...