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Benchmarking national tourism organizations and agencies: Understanding best practice
(Elsevier Sci Ltd, 2007)
The book comprises 13 chapters. The first chapter begins by introducing the concept of benchmarking and its substantial use in tourism. Chapter 2 overviews the current trends towards public–private sector partnerships in ...
Advances in tourism marketing research: introduction to a special issue on consumer behavior in tourism destinations
(Emerald Group Publishing Ltd, 2009)
Purpose - The purpose of this editorial is to introduce the reader to six articles related to consumer behavior in tourism destinations. Design/methodology/approach - The paper introduces the papers in this special issue. ...