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FESTIVALS' ROLE IN BRANDING A DESTINATION A case study of the Barbaros Strawman Festival in Izmir, Turkey
(Routledge, 2019)
Tourists' changing expectations and behaviours push destination managers to launch new and different products in the tourism market. This chapter investigates the value and applicability for a specific festival organisation ...
ENTERTAINING VISITING FRIENDS AND RELATIVES (VFR) IN DESTINATION SETTINGS: A CROSS-CULTURAL HOST COMPARISON
(Cognizant Communication Corp, 2019)
This study aims to examine whether there is a difference between two different host groups in terms of hosting styles in visiting friends and relatives (VFR) tourism. The study provides some insights into this issue by ...
A Practical Framework for Destination Branding
(Emerald Group Publishing Ltd, 2009)
Despite the recent academic attention to branding, there seems to be no clear path for authorities to follow in establishing their destinations as distinctive and strategic brands. The purpose of this chapter is to provide ...
Measuring comparative performance of vacation destinations: Using tourists' self-reported judgements as an alternative approach
(Cabi Publishing-C A B Int, 2004)
This study was designed to test, the use of a practical approach developed: (i) to measure external performance of two international tourist destinations (Turkey and Mallorca); and (ii) to investigate their competitive ...
Handbook of Tourist Behavior Theory & Practice Preface
(Routledge, 2009)
Turkish Host Gaze at Russian Tourists: a Cultural Perspective
(Cabi Publishing-C A B Int, 2013)
This chapter examines Turkish hoteliers' gaze at Russian tourists visiting the south coast of Turkey. The gaze of the owners, managers and employees of all-inclusive resorts and hotels in the holiday districts of Antalya ...
4th Advances in Tourism Marketing Conference (ATMC 2011)
(Univ Rijeka, Faculty Tourism & Hospitality Management, Opatija, 2012)
Valuation of the Works of Turkish art in the Context of Cultural Tourism.
(Milli Folklor Dergisi, 2010)
Crisis readiness, strategic orientation and performance: Evidence from Turkey
(Inderscience Publishers, 2013)
The present study investigates the intersection of crisis management and strategic management using a sample drawn from the Turkish hotel industry. In particular, the study seeks relationships between preparations in ...
DESTINATION CHOICE BEHAVIOUR AND TOURISTS' TRAVEL BEHAVIOUR AND PATTERNS
(EMERALD GROUP PUBLISHING LTD, 2022)
Introduction: Just as the tourism event begins with the human element, it again ends with the human element. Therefore, the existence, behaviours and attitudes of the human factor is an issue that should be prioritised ...