Yazar "Bayrakdaroglu, F." için listeleme
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Marketing mix adaptation of large-scale hotels in turbulent times: A case from Mugla city
Bayrakdaroglu, F.; Karabulut, A.N. (IGI Global, 2017)Tourism is one of the leading sectors in Turkish economy, by taking the chance on various kinds in different regions of the country. However, based on its fragile structure and nature, the industry is quite sensitive to ...