Yazar "Nield, K." için listeleme
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An overview of benchmarking literature
The aim of this paper is to review the concept of benchmarking with emphasis on its strengths and weaknesses and the methods by which it can be applied to tourist facilities and destinations. To achieve its aim, the paper ... -
The role of quality and eco-labelling systems in destination benchmarking
There have been limited applications of benchmarking in tourism, particularly for tourist destinations. This paper proposes that benchmarking may be used in managing the performance of tourist destinations. It suggests ...